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Institution
Collection
Format
Subject
30
Marketing Management
6
Export marketing Management
3
Branding (Marketing) Management
3
Consumer behavior
3
Marketing
3
Marketing Decision making
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2
Branding (Marketing)
2
International business enterprises Management
2
Internet marketing
2
Marketing Planning
2
Sales management
2
Small business Management
2
Strategic planning
2
Total quality management
1
Advertising Standards
1
Brand name products
1
Branding (Marketing) Social aspects
1
Capital investments Evaluation
1
Change (Psychology)
1
Communication in marketing
1
Competition
1
Consumers' preferences History
1
Corporate sponsorship
1
Corporations Public relations
1
Customer services Management
1
Export marketing
1
Fashion design History
1
Fashion merchandising History
1
Globalization
1
Habit
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Author
2
Cohen, William A., 1937-
2
Kotler, Philip
1
Aitken, Lucy
1
Bamossy, Gary J., 1949-
1
Bennett, Roger, 1948 April 9-
1
Blankson, Charles,
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1
Blaszczyk, Regina Lee
1
Cook, Kenneth J.
1
Cortada, James W.
1
Czinkota, Michael R.
1
Dall'Olmo Riley, Francesca,
1
Darlow, Jeremy,
1
DeBonis, J. Nicholas
1
Deshpande, Rohit
1
Doole, Isobel, 1954-
1
Ezell, Hazel F.
1
Foxall, G. R.
1
Franzen, Giep
1
Goetsch, H. W.
1
Guiltinan, Joseph P.
1
Harris, Thomas L., 1931-
1
Hassan, Salah S.
1
Hiam, Alexander
1
Johansson, Johny K.
1
Johnson, William C. 1954-
1
Johnson, Winslow
1
Jones, Calvin
1
Kaynak, Erdener
1
Kelley, Eugene J.
1
Kerin, Roger A.
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