Principles of marketing a global perspective /
| Main Author: | Semenik, Richard J. |
|---|---|
| Other Authors: | Bamossy, Gary J., 1949- |
| Format: | Book |
| Language: | English |
| Published: |
Cincinnati, Ohio :
College Division, South-Western Pub. Co.,
[1993]
|
| Physical Description: |
xxii, 627 pages : illustrations, maps (some color) ; 25 cm. |
| Subjects: |
CMU Main Books 3rd Floor
| Location | Call Number: | Status |
|---|---|---|
| CMU Main Books 3rd Floor | HF5415.13 .S437 1993 |
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