The practice of marketing management analysis, planning, and implementation /
| Main Author: | Cohen, William A., 1937- |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Macmillan Pub. Co.,
[1991]
|
| Physical Description: |
xx, 693 pages : illustrations ; 24 cm. |
| Edition: | 2nd ed. |
| Subjects: |
CMU Main Books 3rd Floor
| Location | Call Number: | Status |
|---|---|---|
| CMU Main Books 3rd Floor | HF5415.13 .C635 1991 |
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