Author Search Results

The origin of brands : discover the natural laws of product innovation and business survival

1st ed.

by Ries, Al.
Published: HarperCollins, 2004

Description: x, 308 pages : illustrations ; 22 cm.

Book

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Focus : the future of your company depends on it

1st ed.

by Ries, Al.
Published: HarperBusiness, 1996

Description: xii, 304 pages ; 24 cm.

Book

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The 22 immutable laws of branding : how to build a product or service into a world-class brand

1st ed.

by Ries, Al.
Published: HarperBusiness, 1998

Description: viii, 181 pages : illustrations ; 22 cm.

Book

The 22 immutable laws of branding How to build a product or service into a world-class brand

Abridged.

by Ries, Al.

Description: 1 online resource (2 audio files) : digital.

Electronic

The 22 immutable laws of marketing Violate them at your own risk!

Abridged.

by Ries, Al.

Description: 1 online resource (2 audio files) : digital.

Electronic

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The new positioning : the latest on the world's #1 business strategy

by Trout, Jack.
Published: McGraw-Hill, 1996

Description: xi, 173 pages ; 24 cm.

Book

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The new positioning : the latest on the world's #1 business strategy

by Trout, Jack.
Published: McGraw-Hill, 1996

Description: 1 online resource (xi, 173 pages)

eBook

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