Cover Image

Marketing decision-making handbook

Main Author:	Nylen, David W.
Format:	Book
Language:	English
Published:	Englewood Cliffs, N.J. : Prentice Hall, [1990]
Physical Description:	xi, 120 pages, 348 pages : illustrations ; 25 cm.
Subjects:	Marketing -- Decision making. Marketing -- Management. Marketing -- Decision making -- Case studies.

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