Global marketing foreign entry, local marketing & global management /
Saved in:
Main Author: | Johansson, Johny K. |
---|---|
Format: | Book |
Language: | English |
Published: |
Boston :
Irwin/McGraw-Hill,
2000.
|
Physical Description: |
xx, 604 pages : illustrations ; 28 cm. |
Edition: | 2nd ed. |
Series: |
Irwin/McGraw-Hill series in marketing.
|
Subjects: |
In Prospector
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