Marketing theory evolution and evaluation /

Main Author: Sheth, Jagdish N.
Other Authors: Gardner, David Morgan, 1936-, Garrett, Dennis E.
Format: Book
Language: English
Published: New York : Wiley, [1988]
Physical Description: xi, 231 pages ; 24 cm.
Subjects:

CMU Storage Books

LocationCall Number: Status
CMU Storage Books HF5415 .S4414 1988 Available
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