Marketing
| Main Author: | Bovée, Courtland L. |
|---|---|
| Other Authors: | Thill, John V. |
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
[1992]
|
| Physical Description: |
xxxi, 761 pages, 100 unnumbered pages : color illustrations ; 26 cm. |
| Series: |
McGraw-Hill series in marketing.
|
| Subjects: |
CMU Main Books 3rd Floor
| Location | Call Number: | Status |
|---|---|---|
| CMU Main Books 3rd Floor | HF5415 .B6213 1992 |
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