Marketing strategy a customer-driven approach /
| Main Author: | Schnaars, Steven P. |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York : Toronto : New York :
Free Press ; Collier Macmillan Canada ; Maxwell Macmillan International,
[1991]
|
| Physical Description: |
xvi, 319 pages : illustrations ; 24 cm. |
| Subjects: |
CMU Main Books 3rd Floor
| Location | Call Number: | Status |
|---|---|---|
| CMU Main Books 3rd Floor | HF5415.13 .S345 1991 |
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