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01642pam a2200433 a 4500 |
| 001 |
22003377 |
| 003 |
OCoLC |
| 005 |
19951116174202.0 |
| 008 |
900618t19911991nyua b 001 0 eng |
| 010 |
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|a GB92-37884
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|a 0471618853
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|a DLC
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|d UKM
|d COM
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|a COMA
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| 050 |
0 |
0 |
|a HD59
|b .H276 1991
|
| 082 |
0 |
0 |
|a 659.2
|2 20
|
| 100 |
1 |
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|a Harris, Thomas L.,
|d 1931-
|
| 245 |
1 |
4 |
|a The marketer's guide to public relations :
|b how today's top companies are using the new PR to gain a competitive edge /
|c Thomas L. Harris ; foreword by Philip Kotler.
|
| 264 |
|
1 |
|a New York :
|b Wiley,
|c [1991]
|
| 264 |
|
4 |
|c ©1991.
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| 300 |
|
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|a xiv, 306 pages :
|b illustrations ;
|c 24 cm.
|
| 336 |
|
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|a text
|b txt
|2 rdacontent.
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia.
|
| 338 |
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|a volume
|b nc
|2 rdacarrier.
|
| 490 |
1 |
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|a Wiley series on business strategy.
|
| 504 |
|
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|a Includes bibliographical references (pages 298-299) and index.
|
| 650 |
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0 |
|a Corporations
|x Public relations.
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| 650 |
|
0 |
|a Marketing
|x Management.
|
| 650 |
|
0 |
|a Corporate sponsorship.
|
| 830 |
|
0 |
|a Wiley series on business strategy.
|
| 907 |
|
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|a .b13489331
|b cu
|c -
|d 010628
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| 948 |
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|a MARCIVE Comp, in 2022.12
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| 948 |
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|a MARCIVE August, 2017
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| 948 |
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|a MARCIVE export 070817
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| 995 |
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|a Loaded with m2btab.ltiac in 2022.12
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| 995 |
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|a Loaded with m2btab.ltiac in 2017.08
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| 989 |
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|a HD59
|r .H276 1991
|d culmb
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