The Bic Cristal Ball-Point Pen Design-Milestones of 20th-Century Industrial Design /
In the early 1950s, Marcel Bich launched his first ball-point pen. The famous "Cristal" was designed by an in-house research department: it mimicked the shape of a sharpened pencil and was transparent. The first advertising campaign began in November 1953. The core concept was disposabilit...
Other Authors: | ARTE France,, Infobase, |
---|---|
Format: | Electronic |
Language: | English |
Published: |
[Place of publication not identified] :
ARTE France
[2005]
distributed by Infobase, |
Physical Description: |
1 online resource (1 video file (25 min., 30 sec.)) : sound, color. |
Subjects: |
Table of Contents:
- Bic Cristal Pen Traits
- (2:59)
- Ink Modifications
- (1:13)
- Baron Marcel Bich
- (1:41)
- Bic Advertising
- (2:00)
- Most Widely Sold Pen in the World
- (1:17)
- Icons of the 'Throw Away' Era
- (1:30)
- Factory Produced Object
- (1:52)
- Bic Ball and Plastic Elements
- (2:59)
- Writing Instruments
- (1:45)
- World of Brands
- (2:05)
- Victim of Popularity
- (2:55)
- 50 Years of Ballpoint Pens
- (2:19)
- Credits: The Bic Cristal Ball-Point Pen: Design-Milestones of 20th Century Industrial Design
- (0:33)