The Bic Cristal Ball-Point Pen Design-Milestones of 20th-Century Industrial Design /
In the early 1950s, Marcel Bich launched his first ball-point pen. The famous "Cristal" was designed by an in-house research department: it mimicked the shape of a sharpened pencil and was transparent. The first advertising campaign began in November 1953. The core concept was disposabilit...
| Other Authors: | ARTE France,, Infobase, |
|---|---|
| Format: | Electronic |
| Language: | English |
| Published: |
[Place of publication not identified] :
ARTE France
[2005]
distributed by Infobase, |
| Physical Description: |
1 online resource (1 video file (25 min., 30 sec.)) : sound, color. |
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |