The new positioning the latest on the world's #1 business strategy /
Main Author: | Trout, Jack. |
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Other Authors: | Rivkin, Steve, 1947-, Ries, Al. |
Format: | Book |
Language: | English |
Published: |
New York :
McGraw-Hill,
1996.
|
Physical Description: |
xi, 173 pages ; 24 cm. |
Subjects: |
Item Description: |
Sequel to: Positioning / Al Ries and Jack Trout. c1986. Includes index. |
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Physical Description: |
xi, 173 pages ; 24 cm. |
ISBN: |
0070652910 0070653283 |