Methods in consumer research Volume 1, New approaches to classic methods /

"Methods for Consumer Research, Volume One: New Approaches to Classic Methods brings together world leading experts in global consumer research who provide a fully comprehensive state-of-the-art coverage of advances in the classical methods of consumer science. The book touches on the latest de...

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Other Authors: Ares, Gaston,, Varela, Paula,, ScienceDirect (Online service)
Format: eBook
Language: English
Published: Duxford, United Kingdom : Woodhead Publishing, [2018]
Physical Description: 1 online resource.
Series: Woodhead Publishing in food science, technology, and nutrition.
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