Mass customization an exploration of European characteristics /
Mass Customization excites both Researchers and Practitioners because of the possibility to produce customized products with mass production efficiency. Mass Customization - An Exploration of European Characteristics gives an overview on the need for personalisation from a customer perspective, anal...
Main Author: | Coletti, Paolo. |
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Other Authors: | Aichner, Thomas., SpringerLink (Online service) |
Format: | eBook |
Language: | English |
Published: |
Heidelberg ; New York :
Springer,
©2011.
Heidelberg ; New York : [2011] |
Physical Description: |
1 online resource (x, 80 pages) : illustrations (some color). |
Series: |
SpringerBriefs in business.
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Subjects: |
CMU Electronic Access
Electronic Resource Click HereLocation | Call Number: | Status |
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CMU Electronic Access | Available |