Corporate social responsibility as an international strategy
"CSR, a concept aimed at determining the amount of responsibilities to be shouldered by private business toward stakeholder groups and society at large, deserves to be dealt with in considerable detail and not simply as another "PR fuss" or marketing gag. As a model, CSR epitomises th...
| Main Author: | Keinert, Christina. |
|---|---|
| Other Authors: | SpringerLink (Online service) |
| Format: | eBook |
| Language: | English |
| Published: |
Heidelberg :
Physica-Verlag,
©2008.
Heidelberg : [2008] |
| Physical Description: |
1 online resource (xvi, 153 pages). |
| Series: |
Contributions to economics.
|
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |