The Marketing Series 3 The Power of the Brand /

This program explains what a brand is and why some brands succeed and others fail.

Other Authors: Infobase,, TV Choice Productions.
Format: Video
Language: English
Published: [Place of publication not identified] : TV Choice Ltd., [2010]
Distributed by Infobase,
Physical Description: 1 online resource (1 video file (55 min., 13 sec)) : sound, color.
Subjects:

CMU Electronic Access

Electronic Resource Click Here
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CMU Electronic Access Available