Cruise to success How to steer your way through the murky waters of marketing your library /
Cruise to Success is a hands-on guide and handbook to create a library marketing campaign. Examples and step-by-step instructions assist both the novice and expert in presenting a campaign to attract the campus community to the library's resources.
Main Author: | Phillips, Loreen S. |
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Other Authors: | ScienceDirect (Online service) |
Format: | eBook |
Language: | English |
Published: |
Oxford [Oxford] :
Chandos Publishing,
2009.
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Physical Description: |
1 online resource (1 ebook (134 pages)). |
Series: |
Chandos information professional series.
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Subjects: |
CMU Electronic Access
Electronic Resource Click HereLocation | Call Number: | Status |
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CMU Electronic Access | Available |