Showing 1 - 5 of 5 for search: 'Derval, Diana,', query time: 0.05s
by Derval, Diana,
Published: Springer, 2018
Description: 1 online resource.
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Second edition.
by Derval, Diana,
Published: Springer, 2022
Description: 1 online resource : illustrations (chiefly color).
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by Derval, Diana,
Published: Springer, 2023
Description: 1 online resource (137 pages).
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by Derval, Diana.
Published: Springer, 2012
Description: 1 online resource (xxiii, 83 pages) : illustrations (some color).
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by Derval, Diana.
Published: Springer, 2010
Description: 1 online resource.
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Consumer behavior Psychological aspects Consumers' preferences Product differentiation Senses and sensation Target marketing Brand name products Branding (Marketing) Management Consumer behavior Human behavior Endocrine aspects Leadership Psychological aspects Luxury goods industry Customer services Luxury goods industry Management Marketing New products Success in business