The effect of information technology on business and marketing intelligence systems

Business shapes have been changed these days. Change is the main dominant fact that change the way of business operations running. Topics such as innovation, entrepreneurship, leadership, blockchain, mobile business, social media, e-learning, machine learning, and artificial intelligence become esse...

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Other Authors: Alshurideh, Muhammad., Al Kurdi, Barween Hikmat., Masa'deh, Ra'ed., Alzoubi, Haitham M., Salloum, Said., SpringerLink (Online service)
Format: Electronic
Language: English
Published: Cham : Springer, 2023.
Cham : 2023.
Physical Description: 1 online resource (2536 pages).
Series: Studies in computational intelligence ; v. 1056.
Subjects:

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