Beyond discovery moving academic research to the market /

Academic discoveries account for some of the most successful products in the marketplace, from pharmaceutical blockbusters like Lyricar to household names like GatoradeTM. Yet few researchers understand the process of technology transfer or the various pathways for commercialisation available to the...

Full description

Main Author: Schelhorn, Jean E.,
Other Authors: Herbers, Joan M.,, Oxford Scholarship Online.
Format: eBook
Language: English
Published: New York, NY : Oxford University Press, [2022]
Physical Description: 1 online resource (xiv, 191 pages).
Series: Oxford scholarship online.
Subjects:

CMU Electronic Access

Electronic Resource Click Here
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CMU Electronic Access Available