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International consumer markets 2020-2021

"Total annual global consumer spending tops $46.4 trillion. This market is assessed by region, country, and sector in International Consumer Markets 2020-2021. The scope of the global consumer includes wealth, discretionary spending, spending on luxury goods, and growth in the middle class. Ana...

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Main Author: Miller, Richard K. 1946-
Other Authors: Washington, Kelli D.,, Richard K. Miller & Associates,
Format: eBook
Language: English
Published: Miramar, FL : Richard K. Miller & Associates, [2020]
Physical Description: 1 online resource (370 pages).
Edition: 4th edition.
Series: RKMA market research handbook series.
Subjects:
Consumer behavior -- Handbooks, manuals, etc.
Consumer behavior -- Statistics.
International economic integration -- Handbooks, manuals, etc.
International economic integration -- Statistics.
International business enterprises -- Handbooks, manuals, etc.
International business enterprises -- Statistics.
Competition, International -- Handbooks, manuals, etc.
Marketing research -- Handbooks, manuals, etc.
Marketing research -- Statistics.
Online Access: http://www.rkma.com/uncch/intl20/
http://www.rkma.com/uncch/intl20/

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LocationCall Number: Status
CMU Electronic Access 2020-2021 Available

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