Doing business in India a framework for strategic understanding /

A comprehensive look at understanding India with a strategic framework that can be readily used for doing business in this market is needed. Doing Business in India discusses the cultural and consumer profile of the people of India and how these fit into the macroeconomic context. The analytical fra...

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Main Author: Lakshman, C.,
Other Authors: ScienceDirect (Online service)
Format: eBook
Language: English
Published: Amsterdam, Netherlands : Elsevier, [2015]
Physical Description: 1 online resource (xii, 207 pages) : illustrations.
Series: Elsevier Asian studies series.
Subjects:

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