Business ethics truth in advertising /

In today's high-tech, multimedia business environment, ads must be slick, sensational, and sophisticated if they hope to stand out from the competition. This program examines how truth in advertising has gotten lost in this competitive frenzy, and how consumers can learn to separate fact from f...

Full description

Other Authors: Films for the Humanities & Sciences (Firm), Infobase., University of Notre Dame.
Format: Video
Language: English
Published: New York, N.Y. : Infobase, [2005], c1997.
Physical Description: 1 streaming video file (29 min.) : sd., col., digital file.
Subjects:

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