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Strategic retail management text and international cases /
Joachim Zentes/Dirk Morschett/Hanna Schramm-Klein Strategic Retail Management Text and International Cases This is not a traditional textbook or collection of case studies, but is intended to demonstrate the complex and manifold questions of retail management in the form of 18 lessons that provide a...
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Main Author: | |
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Corporate Author: | |
Other Authors: | , |
Format: | eBook |
Language: | English |
Published: |
Wiesbaden :
Gabler,
©2011.
Wiesbaden : [2011] |
Edition: | 2nd ed. |
Physical Description: |
1 online resource (viii, 445 pages) : illustrations. |
Subjects: | |
Online Access: | SpringerLink - Click here for access |
Copy 1 | CMU Electronic Access | Available |
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