Process-based strategic planning
A company's strategies define its future direction specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of the market offers and for resources. Developing future strategies is an important and complex task which is the cor...
| Uniform Title: | Grundlagen der strategischen Planung. English |
|---|---|
| Main Author: | Grünig, Rudolf. |
| Other Authors: | Kühn, Richard, 1939-, SpringerLink (Online service) |
| Format: | eBook |
| Language: | English German |
| Published: |
Berlin ; New York :
Springer,
©2005.
Berlin ; New York : [2005] |
| Physical Description: |
1 online resource (xxiv, 380 pages) : illustrations. |
| Edition: | 3rd ed. |
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |