McDonaldization revisited critical essays on consumer culture /
| Other Authors: | Alfino, Mark, 1959-, Caputo, John S., 1946-, Wynyard, Robin. |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Westport, Conn. :
Praeger,
1998.
|
| Physical Description: |
xxvi, 201 pages ; 24 cm. |
| Subjects: |
Table of Contents:
- Foreword : McDonaldization and its discontents : Ritzer and his critics / Douglas Kellner
- Nostalgia and mass culture : McDonaldization and cultural elitism / Martin Parker
- It may be a polar night of icy darkness, but feminists are building a fire / Jane A. Rinehart
- The rhetoric of McDonaldization : a social semiotic perspective / John S. Caputo
- McDonaldization and the global sports store : constructing consumer meanings in a rationalized society / Steven Miles
- A sociology of rib joints / Philip D. Holley and David E. Wright, Jr.
- Old wine in new bottles : critical limitations of the McDonaldization thesis : the case of hospitality services / Roy C. Wood
- McDonaldization and consumer choice in the future : an illusion or the next marketing revolution? / Stephen Taylor, Sheena Smith, and Phil Lyon
- The McCommidification of society : rationalization and critical theory / Thomas M. Jeannot
- Missing the cultural basis of irrationality in the McDonaldization of society / Ngure wa Mwachofi
- The bunless burger / Robin Wynyard
- Postmodern hamburgers : taking a postmodern attitude toward McDonald's / Mark Alfino.
- Foreword : McDonaldization and its discontents : Ritzer andhis critics /
- Douglas Kellner
- DtNostalgia and mass culture : McDonaldization and cultural elitism /
- Martin Parker
- It may be a polar night of icy darkness, but feminists are building a fire /
- Jane A. Rinehart
- Rhetoric of McDonaldization : a social semiotic perspective /
- John S. Caputo
- McDonaldization and the global sports store : constructing consumer meanings in a rationalized society /
- Steven Miles
- A sociology of rib joints /
- Philip D. Holley and David E. Wright, Jr.
- Old wine in new bottles : critical limitations of the McDonaldization thesis : the case of hospitality services /
- Roy C. Wood
- McDonaldization and consumer choice inthe future : an illusion or the next marketing revolution? /
- Stephen Taylor, Sheena Smith, and Phil Lyon
- McCommidification of society : rationalization and critical theory /
- Thomas M. Jeannot
- Missing the cultural basis of irrationality in the McDonalidization of society /
- Ngure wa Mwachofi
- Bunless burger /
- Robin Wynyard
- Postmodern hamburgers : taking a postmodern attitude toward McDonald's /
- Mark Alfino.