Global and multinational advertising

Other Authors: Englis, Basil G.
Format: Book
Language: English
Published: Hillsdale, N.J. : Lawrence Erlbaum Associates, 1994.
Physical Description: xii, 266 pages : illustrations ; 24 cm.
Series: Advertising and consumer psychology.
Subjects:

CMU Main Books 3rd Floor

LocationCall Number: Status
CMU Main Books 3rd Floor HF5821 .G55 1994 Available
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