Responsible consumption and sustainability case studies from corporate social responsibility, social marketing, and behavioral economics /
This book presents high-quality cases on the actions carried out by companies to minimize the social and environmental impact of the products (goods and services) they launch on the market. It also highlights the education campaigns that promote behavioral changes and new sustainable lifestyles that...
Other Authors: | Bianchi, Enrique Carlos., Vazquez Burguete, Jose Luis., Galan-Ladero, M. Mercedes., Lanero Carrizo, Ana., SpringerLink (Online service) |
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Format: | eBook |
Language: | English |
Published: |
Cham :
Springer,
[2023]
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Physical Description: |
1 online resource (302 pages). |
Series: |
Springer business cases.
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Subjects: |
CMU Electronic Access
Electronic Resource Click HereLocation | Call Number: | Status |
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CMU Electronic Access | Available |