Launching new ventures an entrepreneurial approach /
This text provides tomorrow's entrepreneurs with the tools to launch a successful new business in a global marketplace. The text follows the logical development process: from initial idea, to developing and testing a business model, to designing a business and preparing for growth. The eighth e...
| Main Author: | Allen, Kathleen R., |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston, MA :
Cengage,
[2020]
|
| Physical Description: |
xix, 380 pages : color illustrations ; 28 cm. |
| Edition: | Eighth edition. |
| Subjects: |
CMU Main Books 3rd Floor
| Location | Call Number: | Status |
|---|---|---|
| CMU Main Books 3rd Floor | HD62.5 .A46 2020 |
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