Handbook of Integrated CSR Communication
This handbook pursues an integrated communication approach. Drawing on the various fields of organizational communication and their relevance for CSR, it addresses innovative topics such as big data, social media, and the convergence of communication channels, as well as the roles they play in a suc...
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| Other Authors: |
Diehl, Sandra,, Karmasin, Matthias,, Mueller, Barbara,, Terlutter, Ralf,, Weder, Franzisca,, SpringerLink (Online service) |
| Format: |
eBook
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| Language: |
English
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| Published: |
Cham :
Springer International Publishing : Imprint : Springer,
2017.
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| Physical Description: |
1 online resource (XIII, 501 pages 47 illustrations, 2 illustrations in color).
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| Series: |
CSR, sustainability, ethics & governance.
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| Subjects: |
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