Design thinking for strategy innovating towards competitive advantage /

The business environment is changing more rapidly than ever before, and new business ideas are emerging. This book discusses applying insights from design thinking to craft novel strategies that satisfy customer needs, make use of the available capabilities, integrate requirements for financial succ...

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Main Author: Diderich, Claude G.,
Other Authors: SpringerLink (Online service)
Format: eBook
Language: English
Published: Cham, Switzerland : Springer, [2020]
Physical Description: 1 online resource (xii, 219 pages) : illustrations.
Series: Management for professionals.
Subjects:

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