The promotion of education a critical cultural social marketing approach /
This book introduces critical cultural social marketing and adapts these techniques for use in the promotion of educational futures in communities and places where there is educational disadvantage. An approach that builds on the discipline of social marketing, the authors describe the promotion of...
| Main Author: | Harwood, Valerie, 1967- |
|---|---|
| Other Authors: | Murray, Nyssa,, SpringerLink (Online service) |
| Format: | eBook |
| Language: | English |
| Published: |
Cham :
Palgrave Macmillan,
[2019]
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| Physical Description: |
1 online resource : illustrations (chiefly color) |
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |