Presidential campaigning in the Internet age

Presidential candidates and their campaigns in the United States are fully invested in the use of social media. Yet, since 1996 presidential campaigns have been experimenting with ways to use digital communication technologies on the Internet to their advantage. This text tells the stories of the pr...

Full description

Main Author: Stromer-Galley, Jennifer,
Other Authors: Oxford Scholarship Online.
Format: eBook
Language: English
Published: New York, NY : Oxford University Press, 2019.
Physical Description: 1 online resource : illustrations (black and white).
Series: Oxford studies in digital politics.
Oxford scholarship online.
Subjects:

CMU Electronic Access

Electronic Resource Click Here
LocationCall Number: Status
CMU Electronic Access Available