Smartphone start-ups navigating the iPhone revolution /
This text provides detailed examination of start-up companies which entered the smartphone industry following the revolution triggered by Apple with its iPhone in 2007. Analytical case studies explore the rationale behind the business models, financing cycles, and factors that helped start-ups susta...
Main Author: | Giachetti, Claudio, |
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Other Authors: | SpringerLink (Online service) |
Format: | eBook |
Language: | English |
Published: |
Cham, Switzerland :
Palgrave Macmillan,
[2018]
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Physical Description: |
1 online resource (xiii, 192 pages). |
Series: |
Palgrave pivot.
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Subjects: |
CMU Electronic Access
Electronic Resource Click HereLocation | Call Number: | Status |
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CMU Electronic Access | Available |