Return of the hustle the art of marketing with music /

Has a commercial ever brought you to tears? Has a movie ever inspired you so much you change your way of life? Has the series finale of a television show ever broken your heart? Has a video game ever altered your perception of reality? If you're like most consumers, you answered 'yes'...

Full description

Main Author: Sheinkop, Eric,
Other Authors: SpringerLink (Online service)
Format: eBook
Language: English
Published: Houndmills, Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2016.
Physical Description: 1 online resource (xi, 238 pages)
Subjects:

CMU Electronic Access

Electronic Resource Click Here
LocationCall Number: Status
CMU Electronic Access Available