The Chinese consumer market opportunities and risks /
The Chinese Consumer Market examines the changing consumer business environment in China and offers predictions about the evolution of the Chinese consumer market in the different sectors as well as the likely strategic implications for global consumer oriented companies. The first book is in Englis...
| Main Author: | Tang, Lei. |
|---|---|
| Other Authors: | ScienceDirect (Online service) |
| Format: | eBook |
| Language: | English |
| Published: |
Oxford [England] ; Cambridge [England] :
Chandos Publishing,
2009.
|
| Physical Description: |
1 online resource (241 pages) : illustrations, tables, graphs. |
| Series: |
Chandos Asian studies series.
|
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |