The relevance of crowdfunding the impact on the innovation process of small entrepreneurial firms /
"Nadine Scholz shows that crowdfunding potentially shortens the development cycle of new products, thus enabling an earlier market entry. Hence, crowdfunding serves as a multifaceted early-stage support instrument for innovation implementation facilitated by the crowd's resources. It not o...
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| Main Author: |
Scholz, Nadine, |
| Other Authors: |
SpringerLink (Online service) |
| Format: |
eBook
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| Language: |
English
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| Published: |
Wiesbaden :
Springer Gabler,
2015.
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| Physical Description: |
1 online resource (xii, 86 pages) : illustrations (chiefly color)
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| Subjects: |
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