Stand out how to find your breakthrough idea and build a following around it /

"A guide to becoming a recognized expert in your field Too many people believe that if they keep their heads down and work hard, they will be lauded as experts on the merits of their work. But that's simply not true anymore. To make a name for yourself, you have to capitalize on your uniqu...

Full description

Main Author: Clark, Dorie.
Format: Book
Language: English
Published: New York : Portfolio/Penguin, 2015.
Physical Description: 214 pages ; 22 cm.
Subjects:
Table of Contents:
  • Finding your breakthrough idea. The big idea
  • Develop your expert niche
  • Provide new research
  • Combine ideas
  • Create a framework
  • Building a following around your ideas. Build your network
  • Build your audience
  • Build a community
  • Making it happen. Putting thought leadership into practice.