Public Relations Research European and International Perspectives and Innovations /
Introduction Sriramesh, Van Ruler & Zerfass Krishnamurthy Sriramesh, Betteke van Ruler & Ansgar Zerfass One could make a reasonable argument that public relations is an ancient practice (going back millennia) although it has been popularly perceived as a 20th century phenomenon. Scholarship...
| Other Authors: | Zerfass, Ansgar, 1965-, Ruler, Betteke van, 1948-, Sriramesh, Krishnamurthy., SpringerLink (Online service) |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Wiesbaden :
VS Verlag für Sozialwissenschaften / GWV Fachverlage, Wiesbaden,
2008.
Wiesbaden : 2008. |
| Physical Description: |
1 online resource (454 pages) : illustrations. |
| Edition: | 1st ed. |
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |