International small and medium-sized enterprises internationalization patterns, mode changes, configurations and success factors /
With growing international business, small and medium-sized enterprises (SMEs) have been faced with increased competition, but also with enhanced opportunities. Edith Olejnik addresses four major issues within the context of SMEs' internationalization process: First, she identifies the three di...
| Main Author: | Olejnik, Edith, |
|---|---|
| Other Authors: | SpringerLink (Online service) |
| Format: | eBook |
| Language: | English |
| Published: |
[Wiesbaden] :
Springer,
[2014]
|
| Physical Description: |
1 online resource. |
| Series: |
Gabler research. Retailing and international marketing.
|
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |