Business research methods an applied orientation /

Since research is best learned by doing, this book emphasizes a hands-on, do-it yourself approach. The readers have many opportunities to see how business researches affect and support management decision. The book used a case study approach for all the chapters with interactive videos. The book gav...

Full description

Main Author: Sreejesh, S.,
Other Authors: Mohapatra, Sanjay,, Anusree, M. R.,, SpringerLink (Online service)
Format: eBook
Language: English
Published: Cham : Springer, 2014.
Physical Description: 1 online resource (xxiii, 281 pages) : illustrations (some color)
Subjects:

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