Business research methods an applied orientation /
Since research is best learned by doing, this book emphasizes a hands-on, do-it yourself approach. The readers have many opportunities to see how business researches affect and support management decision. The book used a case study approach for all the chapters with interactive videos. The book gav...
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Main Author: |
Sreejesh, S., |
Other Authors: |
Mohapatra, Sanjay,, Anusree, M. R.,, SpringerLink (Online service) |
Format: |
eBook
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Language: |
English
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Published: |
Cham :
Springer,
2014.
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Physical Description: |
1 online resource (xxiii, 281 pages) : illustrations (some color)
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Subjects: |
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