New product development an empirical study of the effects of innovation strategy, organization learning, and market conditions /
Based upon a survey of a large number of companies, on the role of organization learning and innovation strategy in successful new product development. This book is useful for a practitioner working with corporations in new product development, as well as advanced undergrad and graduate students tak...
| Main Author: | Kumar, Sameer. |
|---|---|
| Other Authors: | Phrommathed, Promma., SpringerLink (Online service) |
| Format: | eBook |
| Language: | English |
| Published: |
New York :
Springer Science+Business Media,
©2005.
New York : [2005] |
| Physical Description: |
1 online resource (viii, 199 pages) : illustrations. |
| Series: |
Archives internationales d'histoire des idées ;
191. |
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |