Process-based strategic planning
A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources. Developing future strategies is an important and complex task, which is the core i...
| Uniform Title: | Grundlagen der strategischen Planung. English |
|---|---|
| Main Author: | Grünig, Rudolf. |
| Other Authors: | Kühn, Richard, 1939-, SpringerLink (Online service) |
| Format: | eBook |
| Language: | English German |
| Published: |
Berlin :
Springer,
©2008.
Berlin : [2008] |
| Physical Description: |
1 online resource (xxvi, 363 pages) : illustrations. |
| Subjects: |
CMU Electronic Access
Electronic Resource Click Here| Location | Call Number: | Status |
|---|---|---|
| CMU Electronic Access | Available |