Marketing insights from A to Z 80 concepts every manager needs to know /

Main Author: Kotler, Philip.
Format: Book
Language: English
Published: Hoboken, N.J. : John Wiley & Sons, [2003]
Physical Description: xviii, 206 pages ; 24 cm.
Subjects:

CMU Main Books 3rd Floor

Electronic Resource Click Here
LocationCall Number: Status
CMU Main Books 3rd Floor HF5415 .K63127 2003 Available  Place a Hold
Request Chapter Scan