The McGraw-Hill guide to starting your own business a step-by-step blueprint for the first-time entrepreneur /

Main Author: Harper, Stephen C.
Format: Book
Language: English
Published: New York : McGraw-Hill, [2003]
Physical Description: xviii, 253 pages : illustrations ; 23 cm.
Edition: 2nd ed.
Subjects:
Online Access: Publisher description
Contributor biographical information
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245 1 4 |a The McGraw-Hill guide to starting your own business :  |b a step-by-step blueprint for the first-time entrepreneur /  |c Stephen C. Harper. 
250 |a 2nd ed. 
264 1 |a New York :  |b McGraw-Hill,  |c [2003] 
264 4 |c ©2003. 
300 |a xviii, 253 pages :  |b illustrations ;  |c 23 cm. 
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500 |a Includes index. 
505 0 |a Creating a New Business -- Identifying New Business Opportunities -- The General Overview and Legal Structure -- Selecting the Right Target Market -- Product and Price Strategy -- Promotional Strategy and Physical Distribution Strategy -- Determining Your Initial Capital Requirement -- Projecting Your Financial Status for the First Year -- Sources of Funding -- Buying an Existing Business -- Acquiring a Franchise -- Entrepreneurial Doʼs and Donʼts. 
650 0 |a New business enterprises. 
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