Levi's not by jeans alone /

No company can rest on its laurels, even when its product is known around the world. And so the Levi Strauss Company, the world's largest clothing manufacturer, sought to move beyond jeans to "Levi Tailored Classics"--a market-opening attempt that encountered problems in a fast-changi...

Full description

Other Authors: Henry, Louise., Espar, David., Learning Corporation of America., WGBH (Television station : Boston, Mass.)
Format: VHS
Language: English
Published: New York : Learning Corp. of America, 1981.
Physical Description: 1 videocassette (VHS) (30 min.) : sound, color ; 1/2 in. + 1 guide.
Series: Enterprise (Television program)
Subjects:

CMU Audio and Visual 1st Floor

LocationCall Number: Status
CMU Audio and Visual 1st Floor VideoC 63 Available