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Fundraising principles for faculty and academic leaders
This book includes evidence-based insights and recommendations to help academicians excel in raising philanthropic support for their institutions and units. The book provides historical and contemporary perspectives on core concepts and data, research revealing donors giving motivations, engagement...
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| Format: | eBook |
| Language: | English |
| Published: |
Cham :
Palgrave Macmillan,
2021.
Cham : 2021. |
| Series: | Philanthropy and education.
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| Physical Description: |
1 online resource. |
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| Online Access: | SpringerLink - Click here for access |
| Summary: | This book includes evidence-based insights and recommendations to help academicians excel in raising philanthropic support for their institutions and units. The book provides historical and contemporary perspectives on core concepts and data, research revealing donors giving motivations, engagement strategies and tactics for academic units, and guidance on management challenges including strategic plans, campaigns, and measuring performance. The authors include case studies in each section as examples of successful fundraising and volunteer-driven initiatives. The final section, contributed by Dean David D. Perlmutter, reinforces the books many practical and theoretical approaches to the fundamental responsibilities academic leaders face in raising philanthropic support. This book is grounded in the growing academic literature on philanthropy and written by scholars who were successful higher education fundraisers. |
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| Physical Description: |
1 online resource. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9783030664299 3030664295 |