Encyclopedia of sports management and marketing
"This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explor...
| Other Authors: | Swayne, Linda E., Dodds, Mark. |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Thousand Oaks, Calif. :
Sage Publications, Inc,
[2011]
|
| Physical Description: |
4 volumes (xxxvi, 1858 pages) : illustrations (some color) ; 29 cm. |
| Subjects: |
Table of Contents:
- V. 1. A-E
- v. 2. E-M
- v. 3. N-S
- v. 4. S-Z, Index.