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New frontiers in banking services emerging needs and tailored products for untapped markets /
"The goal of the authors has been that of highlighting both in a theoretic framework and through the study of the main experiences investigated on field, the need/the opportunity for banks, financial institutions, public authorities and non for profit associations to devote more efforts in unde...
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Corporate Author: | |
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Other Authors: | , , |
Format: | eBook |
Language: | English |
Published: |
Berlin ; New York :
Springer,
2007.
Berlin ; New York : 2007. |
Physical Description: |
1 online resource (xii, 375 pages) : illustrations. |
Subjects: | |
Online Access: | SpringerLink - Click here for access |
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